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天猫国际开通中欧首个跨境直邮“香水路线”

12月23日,天猫国际协同小白宣布启用中国澳大利亚第一条跨境电商海淘“香水航线”。“双诞”期内,欧洲的香水每天长直发中国。中国澳大利亚香水航线的启用不但丰富多彩了过去進口香水关键借助国际海运的单一方式,还为越来越火爆的“小众香水”面世出示了更方便快捷的跨境电商物流计划方案。

天猫国际开通中欧首个跨境直邮“香水路线”  抚顺徐波 宜昌人事局 桂林旅游最佳线路 信阳网络 河北暴雨 福州屏山公园 海口装修公司排名 遵义交友网 湖南省考生个人空间 杭州煤气爆炸 第1张

《2020中国香水研究白皮书》显示信息,在香水消費层面,三十岁下列的年青顾客已经消除对名牌的追求完美,她们抵触“撞香”,也不愿意用香水取悦别人,热衷追求完美木制调、深海调等清爽少思又人性化的“小众香”。但是,由于香水带有乙醇等易燃性化学物质,曾被欧洲好几个我国严禁航空货运,進口香水关键根据大批量购置国际海运入关。但越发人性化和订制化的“小众香”,越不容易产业化生产制造品类,不具有大批量运送的标准。

从2020年9月刚开始,天猫国际国外采购协同小白,在欧洲开设国外采购仓,产品研发独特包裝处理小批量生产香水航空货运的安全隐患,在法国试运行中国澳大利亚第一条跨境电商海淘“香水航线”。“双诞”前夜,这一航线宣布交付使用,并扩展到荷兰和德国两个地方直航,每日都能够让欧洲香水航空公司海淘中国。

天猫国际开通中欧首个跨境直邮“香水路线”  抚顺徐波 宜昌人事局 桂林旅游最佳线路 信阳网络 河北暴雨 福州屏山公园 海口装修公司排名 遵义交友网 湖南省考生个人空间 杭州煤气爆炸 第2张

在天猫国际服务平台上,“小众香”消費兴起的趋势显著。截止到11月,2020年“小众香“消費完成翻番式提高。全世界商业咨询企业欧睿国际(Euromonitor)也预测分析,2020年大家香水销售市场将降低15%,而小众手工制作香水及高档香水销售市场将提高18%。现阶段,香水试验室檀香木33、芦丹氏柏林少女、Byredo无人区玫瑰、Maison Margiela懒散礼拜天和潘海利根玫瑰公爵小妹等一批“小众香”都早已进到天猫国际欧洲采购仓。

“一些小众香的库存量只是仅有十几、几十件,规模小不了经营规模,顾客也可以网上购买。”天猫国际有关责任人详细介绍,顾客提交订单后,更快三天就可以接到从欧洲直通的产品。

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